Impact of social media technologies on new product development performance: theory and empirical evidence
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2025Referencia bibliográfica
Published version: Benitez, J., Braojos, J., Pavlou, P., & Llorens, J. (2025). Impact of social media technologies on new product development performance: theory and empirical evidence. European Journal of Information Systems, 34(1), 46–71. https://doi.org/10.1080/0960085X.2023.2270462
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