TY  - GEN 
AU  - Benítez Amado, José
AU  - Braojos Gómez, Jesica
AU  - Pavlou, Paul
AU  - Llorens Montes, Francisco J.
PY  - 2025
UR  - https://hdl.handle.net/10481/109923
LA  - eng
TI  - Impact of social media technologies on new product development performance: theory and empirical evidence
DO  - 10.1080/0960085X.2023.2270462
ER  -