The effect of disruptive change on the spatial variation of commercial rental prices: The case of the COVID-19 pandemic
Metadata
Show full item recordEditorial
El Sevier
Materia
COVID-19 Rental prices Hedonic model
Date
2024-10-10Referencia bibliográfica
Cano Guervos, R. & Chica Olmo, J. & Chica García, J. Journal of Retailing and Consumer Services 82 (2025) 104111. [https://doi.org/10.1016/j.jretconser.2024.104111]
Abstract
This study examines spatial variations in the rental price of commercial premises and the factors that explain
these variations in the event of a disruptive change such as the COVID-19 pandemic. A novelty of this work is the
methodology used to determine the form and radius of influence on these prices (monotonically decreasing
buffer with threshold) of heritage monuments as tourist attractions. The methodology is applied to a case study
of the city of Granada, Spain, although it could be extrapolated to other cities displaying similar characteristics.
The results indicate that commercial rental prices varied in a non-uniform manner throughout the city during the
COVID-19 pandemic and that the main streets and prime locations were the most affected. The proposed
methodology can be used to guide political and business decision-making in other disruptive situations.