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Adoption and optimal configuration of Smart Products: The role of firm internationalization and offer hybridization
dc.contributor.author | Vendrell-Herrero, Ferran | |
dc.contributor.author | Bustinza Sánchez, Óscar Fernando | |
dc.contributor.author | Vaillant, Yancy | |
dc.date.accessioned | 2023-11-30T12:04:19Z | |
dc.date.available | 2023-11-30T12:04:19Z | |
dc.date.issued | 2021 | |
dc.identifier.citation | Vendrell-Herrero, F., Bustinza, O. F., & Vaillant, Y. (2021). Adoption and optimal configuration of smart products: The role of firm internationalization and offer hybridization. Industrial Marketing Management, 95, 41-53. | es_ES |
dc.identifier.uri | https://hdl.handle.net/10481/85950 | |
dc.language.iso | eng | es_ES |
dc.publisher | Industrial Marketing Management | es_ES |
dc.rights | Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License | es_ES |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ | es_ES |
dc.title | Adoption and optimal configuration of Smart Products: The role of firm internationalization and offer hybridization | es_ES |
dc.type | info:eu-repo/semantics/article | es_ES |
dc.rights.accessRights | info:eu-repo/semantics/openAccess | es_ES |
dc.identifier.doi | 10.1016/j.indmarman.2021.04.001 | |
dc.type.hasVersion | info:eu-repo/semantics/submittedVersion | es_ES |