@misc{10481/85950, year = {2021}, url = {https://hdl.handle.net/10481/85950}, publisher = {Industrial Marketing Management}, title = {Adoption and optimal configuration of Smart Products: The role of firm internationalization and offer hybridization}, doi = {10.1016/j.indmarman.2021.04.001}, author = {Vendrell-Herrero, Ferran and Bustinza Sánchez, Óscar Fernando and Vaillant, Yancy}, }