TY  - JOUR 
AU  - Díaz Millón, Mar
AU  - Olvera Lobo, María Dolores
PY  - 2021
UR  - http://hdl.handle.net/10481/72113
AB  - ‘Transcreation’ has appeared in the last decade as a translation-related
activity consisting in the creative reinterpretation of texts to suit the
characteristics of an intended audience. However, the scientific
literature surrounding transcreation...
LA  - eng
PB  - Taylor & Francis
KW  - Transcreation
KW  - Systematic literature review
KW  - Translation Studies
KW  - Qualitative analysis
KW  - Critical analysis
TI  - Towards a definition of transcreation: a systematic literature review
DO  - 10.1080/0907676X.2021.2004177
ER  -