TY - GEN AU - Bigdeli, Ali Z. AU - Baines, Tim S. AU - Bustinza Sánchez, Óscar Fernando AU - Shi, Victor G. PY - 2015 UR - http://hdl.handle.net/10481/40948 AB - The need for a holistic framework for studying organisational transformation towards servitization is implicit. This is particularly relevant as servitization demands consideration of both business model and organisational change. The aim of this... LA - eng PB - Université de Neuchâtel KW - Servitization KW - Organisational change KW - Systematic literature review TI - Holistic approach to evaluating servitization: A content, context, process framework ER -