TY  - GEN 
AU  - de Araújo, Arthur Filipe
AU  - Andrés Marques, Isabel
AU  - López Moreno, Lorenza
PY  - 2025
UR  - https://hdl.handle.net/10481/108663
AB  - With consumers becoming increasingly aware of the effects of human activity
on the environment, tourism products and destinations are increasingly marketed as sustainable and socially responsible. As most sustainable practices lead to additional...
LA  - eng
PB  - MDPI
KW  - Willingness to pay for sustainable destinations
KW  - Environmental beliefs
KW  - Ecotourism attitudes
TI  - No Planet-B Attitudes: The Main Driver of Gen Z Travelers’ Willingness to Pay for Sustainable Tourism Destinations
DO  - 10.3390/su17030847
ER  -