TY  - GEN 
AU  - Sabiote Ortiz, Carmen María
AU  - Rey Pino, Juan Miguel
AU  - Vena-Oya, Julio
AU  - Castañeda García, José Alberto
PY  - 2025
SN  - 1994-7658
SN  - 1314-0817
UR  - https://hdl.handle.net/10481/104624
AB  - The aim of this study is to identify the most suitable type of chatbot for use in the hotel industry: task-oriented vs.
hedonic. To fulfil this aim, the motivations that are likely to generate more widespread use of chatbots in tourism
services are...
LA  - eng
PB  - Varna University of Management
TI  - What motivates chatbot use among tourists? A mixed-methods comparison of expert and user opinion
ER  -