Satisfaction or delight? A cross-cultural study of loyalty formation linked to two restaurant types Rodríguez López, María Eugenia Alcántara Pilar, Juan Miguel Barrio García, Salvador Del 2025-01-14T13:05:20Z 2025-01-14T13:05:20Z 2023 journal article Rodríguez-López, M.E., Alcántara-Pilar, J.M. & Del barrio-García, S. (2023). Satisfaction or delight? A cross-cultural study of loyalty formation linked to two restaurant types. Journal of Hospitality and Tourism Insights (JRC-Q1) DOI 10.1108/JHTI-04-2022-0157. https://hdl.handle.net/10481/99133 10.1108/JHTI-04-2022-0157 eng open access