<rdf:RDF xmlns:rdf="http://www.openarchives.org/OAI/2.0/rdf/" xmlns:ow="http://www.ontoweb.org/ontology/1#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:ds="http://dspace.org/ds/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:doc="http://www.lyncode.com/xoai" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/rdf/ http://www.openarchives.org/OAI/2.0/rdf.xsd">
   <ow:Publication rdf:about="oai:digibug.ugr.es:10481/90457">
      <dc:title>Modeling the opinion dynamics of superstars in the film industry</dc:title>
      <dc:creator>Giráldez Cru, Jesús</dc:creator>
      <dc:creator>Suárez-Vázquez, Ana</dc:creator>
      <dc:creator>Zarco Fernández, María del Carmen</dc:creator>
      <dc:creator>Cordón García, Óscar</dc:creator>
      <dc:subject>Film industry</dc:subject>
      <dc:subject>Movie superstars ranking</dc:subject>
      <dc:subject>Opinion dynamics</dc:subject>
      <dc:subject>Bounded confidence</dc:subject>
      <dc:subject>Repulsion mechanisms</dc:subject>
      <dc:description>This research has been developed within the R&amp;D project CONFIA&#xd;
(PID2021-122916NB-I00), funded by MICIU/AEI/10.13039/5011000&#xd;
11033/ and FEDER, EU. J. Giráldez-Cru is also supported through&#xd;
the Juan de la Cierva program (IJC2019-040489-I). Funding for open&#xd;
access charge: Universidad de Granada / CBUA.</dc:description>
      <dc:description>One of the most challenging questions in the film industry is to rank superstars, which ultimately affects some&#xd;
performance indicators like movie success. In this work, we address this question by means of opinion dynamics&#xd;
models, where the evolution of opinions in a population is analyzed. We apply a model of this kind to study&#xd;
the evolution of opinions about a set of well-known movie superstars in a real-world population. Also, we use&#xd;
real-world data from a specialized cinema website to model mass communication processes (representing film&#xd;
releases and their related news and marketing campaigns), and to measure the performance of our model.&#xd;
Our results show that the proposed model is able to accurately represent this complex system, where the&#xd;
opinion dynamics of superstars are mostly driven by emotional mechanisms, and reveal that film releases&#xd;
and their corresponding marketing campaigns only have a short term effect on those opinions. To the best&#xd;
of our knowledge, this is the first work that applies opinion dynamics models to the study of opinions about&#xd;
superstars in the film industry.</dc:description>
      <dc:date>2024-04-08T07:14:55Z</dc:date>
      <dc:date>2024-04-08T07:14:55Z</dc:date>
      <dc:date>2024-09-15</dc:date>
      <dc:type>journal article</dc:type>
      <dc:identifier>J. Giráldez-Cru et al. Modeling the opinion dynamics of superstars in the film industry. Expert Systems With Applications 250 (2024) 123750. https://doi.org/10.1016/j.eswa.2024.123750</dc:identifier>
      <dc:identifier>https://hdl.handle.net/10481/90457</dc:identifier>
      <dc:identifier>10.1016/j.eswa.2024.123750</dc:identifier>
      <dc:language>eng</dc:language>
      <dc:rights>http://creativecommons.org/licenses/by-nc-nd/4.0/</dc:rights>
      <dc:rights>open access</dc:rights>
      <dc:rights>Attribution-NonCommercial-NoDerivatives 4.0 Internacional</dc:rights>
      <dc:publisher>Elsevier</dc:publisher>
   </ow:Publication>
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