Afficher la notice abrégée

Adoption and optimal configuration of Smart Products: The role of firm internationalization and offer hybridization

dc.contributor.authorVendrell-Herrero, Ferran
dc.contributor.authorBustinza Sánchez, Óscar Fernando 
dc.contributor.authorVaillant, Yancy
dc.date.accessioned2023-11-30T12:04:19Z
dc.date.available2023-11-30T12:04:19Z
dc.date.issued2021
dc.identifier.citationVendrell-Herrero, F., Bustinza, O. F., & Vaillant, Y. (2021). Adoption and optimal configuration of smart products: The role of firm internationalization and offer hybridization. Industrial Marketing Management, 95, 41-53.es_ES
dc.identifier.urihttps://hdl.handle.net/10481/85950
dc.language.isoenges_ES
dc.publisherIndustrial Marketing Managementes_ES
dc.rightsCreative Commons Attribution-NonCommercial-NoDerivs 3.0 Licensees_ES
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/es_ES
dc.titleAdoption and optimal configuration of Smart Products: The role of firm internationalization and offer hybridizationes_ES
dc.typejournal articlees_ES
dc.rights.accessRightsopen accesses_ES
dc.identifier.doi10.1016/j.indmarman.2021.04.001
dc.type.hasVersionSMURes_ES


Fichier(s) constituant ce document

[Word 2007]
Nom:
Manuscript IMM.docx
Taille:
360.8Ko
Format:
Microsoft Word 2007

Ce document figure dans la(les) collection(s) suivante(s)

Afficher la notice abrégée

Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License
Excepté là où spécifié autrement, la license de ce document est décrite en tant que Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License