• Unveiling the Determinants of Continued Use of Electric Vehicles: Integrating Value-Belief-Norm and Expectation Confirmation Theories 

  Higueras Castillo, Elena; Buhmann, Kathrin-Monika; Rialp-Criado, Josep; Liébana Cabanillas, Francisco José (2026-01)

• Family environment and entrepreneurial intention: the moderating effect of university environment among university students in Spain 

  Avolio, Beatrice; Prados Peña, María Belén; Fuentes Fuentes, María Del Mar (2025-04-28)

• From algorithms to influence: a global bibliometric analysis of artificial intelligence in marketing communication 

  Prados Peña, María Belén; Crespo Almendros, Esmeralda; Liébana Cabanillas, Francisco José (2026-01-02)

• Unlocking success: Exploring job entry and graduate satisfaction. The case of economics and business qualifications in Spain 

  Luque Martínez, Teodoro; Doña-Toledo, Luis; Faraoni, Nina (2025-11-17)

• Do social media erode satisfaction and perceived value? The case of the university 

  Luque Martínez, Teodoro; Faraoni, Nina; Doña-Toledo, Luis (2026)

View more