Exploring brand attitude in e-commerce using the S-O-R model: the role of information quantity, information quality and source credibility
| dc.contributor.author | Blanco Encomienda, Francisco Javier | |
| dc.contributor.author | Rosillo-Díaz, Elena | |
| dc.date.accessioned | 2026-02-27T07:47:53Z | |
| dc.date.available | 2026-02-27T07:47:53Z | |
| dc.date.issued | 2025 | |
| dc.identifier.citation | Blanco-Encomienda, F. J., & Rosillo-Díaz, E. (2025). Exploring brand attitude in e-commerce using the SOR model: the role of information quantity, information quality and source credibility. Journal of Product & Brand Management, 34(7), 1041–1055. | es_ES |
| dc.identifier.uri | https://hdl.handle.net/10481/111633 | |
| dc.language.iso | eng | es_ES |
| dc.rights | Atribución-NoComercial-CompartirIgual 4.0 Internacional | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-sa/4.0/ | * |
| dc.title | Exploring brand attitude in e-commerce using the S-O-R model: the role of information quantity, information quality and source credibility | es_ES |
| dc.type | journal article | es_ES |
| dc.rights.accessRights | open access | es_ES |
| dc.identifier.doi | 10.1108/JPBM-04-2024-5095 |
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