La selección periodística del Contenido Generado por el Usuario (CGU) para su integración en la noticia televisiva: procesos y desafíos en Canal Sur TV

Abstract

This study explores User-Generated Content (UGC) from the perspective of its value and contribution to revitalizing television journalism in an environment of profound transformation and growing audience disengagement. A content analysis is carried out on the videos collected over the last decade on the official website of the Canal Sur Televisión archive. This entity is particularly relevant due to its uniqueness as a public broadcaster and its ambitious digitization and renewal project. A total of 502 news pieces addressing reportable events on various topics were reviewed and analyzed. This made it possible to evaluate the processes and identify and codify the criteria journalists used by journalists to select the audiovisual material captured and produced by citizens. Methodologically, the content analysis is complemented and reinforced by a participant observation experience within the analyzed media outlet. The results reveal that the UGC most valued by journalists is that which is recorded by citizens immediately and simultaneously with the event of interest. UGC offering additional information on a current, unpredictable, novel, and spectacular event is more likely to be included in a television news piece.