@misc{10481/81824,
year = {2023},
month = {3},
url = {https://hdl.handle.net/10481/81824},
abstract = {Uganda ranks first in female entrepreneurship in Africa, and Kampala
is one of the country’s most important urban/commercial hubs. The
markets of Kalerwe, Mulagoo-Nsooba, Nakasero, Ntinda and Seguku
constitute the research setting. Important trading centres, these markets
are also relevant social spaces for locals to interact with each other.
This research addresses Ugandan women’s approaches to doing business
and being entrepreneurs, offering a typology: business owner,
survival entrepreneur, opportunity entrepreneur and transitional entrepreneur.
Based on a qualitative methodology, 16 female entrepreneurs
were interviewed during fieldwork (2019–2021). Data were collected
through open-ended interviews, and a thematic analysis followed. By
addressing female businesses from a postcolonial African perspective,
the connections between culture and entrepreneurship are made
explicit in understanding women’s entrepreneurship, thus filling a gap
in the existing literature which has mostly focussed on the informal/
popular economies (as safe haven for victims of neoliberalism) or the
African economic creativity (as panacea for development). Whether
driven by necessity or opportunity, the results show that Ugandan
women’s entrepreneurial initiatives are grounded in cultural and social
values that overcome the structural constraints they face},
organization = {The I+D+I project, “Digital transition, social cohesion and gender equality: mobile banking and digital female empowerment in Africa” (DIGITALFEM), reference: TED2021-130586B-I00},
organization = {MCIN/AEI/10.13039/501100011033 and by “European Union NextGenerationEU/PRTR”.},
publisher = {Taylor & Francis},
keywords = {Women},
keywords = {Gender},
keywords = {Entrepreneurship},
keywords = {Informality},
keywords = {Creativity},
keywords = {Uganda},
title = {Ugandan women’s approaches to doing business and becoming entrepreneurs},
doi = {10.1080/01436597.2023.2189580},
author = {Vieitez Cerdeño, Soledad and Manzanera Ruiz, Roser and Namasembe, Olga Margret Maria},
}