TY - GEN AU - Martínez-Sánchez, Francisco PY - 2007 UR - http://hdl.handle.net/10481/31502 AB - We analyze the monopolist’s decision about how to design different versions of a good, i.e. whether to make them substitutes or complements, when consumers can buy them simultaneously. In this context, we find that versioning goods as substitutes or... LA - eng PB - Universidad de Granada. Departamento de Teoría e Historia Económica KW - Versioning goods KW - Joint purchase option KW - Substitutes KW - Complementary KW - Price discrimination KW - Market segmentation TI - Versioning goods and joint purchase: substitution and complementary strategies ER -